Maltesers

MALTESERS is the second biggest brand within the MARS portfolio and is worth an estimated £156m. With £15m brand spend in place for 2012, coupled with initiatives surrounding the ‘75 years of lightness’ celebrations, MALTESERS continues to remain at the forefront of UK confectionery.

A deliciously light and airy malty treat, MALTESERS hot chocolate is of course the lighter way to enjoy chocolate! To be enjoyed anytime, our MALTESERS hot chocolate is ideal for sharing with friends or for keeping all to yourself! With only 99 calories and 20% less fat per serving … simply add boiling water, stir and enjoy!

… watch this space for some exciting innovation in 2012!

Maltesers products are available from all major multiples, convenience and independent outlets across the UK.

Portfolio
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No Fear now available in Asda, Tesco, Sainsbury’s and cold from the fridge in Sports Direct!

No Fear Extreme Energy is widely distributed in the major multiples and the distinctive can is flying off the shelves. More »

Weightwatchers Hot Chocolate new delicious flavours now even more widely available

WeightWatchers irresistible Mint and Caramel flavours are now available with Asda, Sainsbury’s, Ocado and Booths recently extending their range. More »

Milfresh goes Multi Media

The success of Milfresh skimmed milk has been the combination of delicious ‘as good as fresh’ milk with the consumer marketing.  Making people aware of the quality of the drink they are taking is vital in driving throughputs and repeat purchase.  Now Milfresh is taking a leading role in advertising media for the new breed of touch screen machines. More »

Becky’s EdUKaid Experience

Aimia Food's Business Development Manager, Becky Cole, was delighted to join Tim Varney and his EdUkaid team in a visit to Tanzania in January this year, More »

Zing Brings a BMX to One Lucky High School Winner

The winner of Aimia Food’s Zing competition, set up to celebrate its launch into high schools, has been revealed as 11 year old George Goddard from a Grammar School in West Yorkshire.  More »

2012 Milfresh Range Unveiled

Even mOOre options for Premium Drinks in 2012 We are pleased to announce the launch of Milfresh Gold & Silver Products, now available in easy open – easy pour – easy reseal pouch packs, making wastage and spoilage a thing of the past. More »

Pour Moi now available in VOCE machine

Pour Moi, the coffee shop concept is now available on Crane Voce Systems. The Voce is the latest, sleek looking, efficient and reliable platform to offer the highly successful Pour Moi concept.   More »

Cafe Nueva wins retail listings in Ocado, Booths, Budgens and Waitrose

Café Nueva, the UK’s very first triple certified instant coffee, is now available online from Ocado and from selected Booths, Budgens and Waitrose stores across the UK ... More »

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